Locked out of his late father’s phone, Erik Norin built a website that lets visitors try and fail to unlock it too, a quiet reminder to talk about digital legacy with the people we love while we still can.

My Dad’s Phone

So Erik turned that experience into a website that puts visitors in his place: See if you can get into my dad’s phone. They try, and they fail, just as he did.
A simple interaction becomes a quiet, personal reminder of something most of us never think about, and a nudge to have that conversation with the people we love while we still can.

More in AdAge.

When Erik’s father passed away, he was left with a locked phone and no passcode. Photos, notes, accounts, maybe even things his dad wanted him to know, were all behind four digits no one could recover, not even the manufacturer. The privacy that protects us in life is the same thing that locks everyone out after.