Birthday is a global creative collective.
We bring the right people together to build brands worth celebrating.

OUR LATEST WORK

Designed to be deleted

Our latest campaign for Hinge celebrates the quiet, in-between moments where real connection actually lives.

Working with real couples across Europe, we created a fully integrated campaign spanning film, social, OOH and experiential, localized across European markets, that celebrated the beautifully ordinary moments where lasting relationships are built.

Directed by Justyna Obasi, the campaign features handcrafted characters puppeteered by Tim Cherry-Jones. It's a real-life approach for the anti-AI generation.

More Work >

News

  • We took things in a brutally honest direction with seven real Hinge couples from the U.S., U.K., and Australia focusing on burnout, bad dates and almost giving up right before finding their person.

  • Every child can benefit from the power of listening. Excited to take this message to families around the world as global creative AOR for tonies.

  • Campaign of the week! Our latest European campaign for Hinge brings together handcrafted characters, real couples who met on Hinge, and the small moments that make love matter.

  • Happy birthday Birthday! We are turning two.

  • So much to celebrate! Nicole joins us as Global Managing Director overseeing brand partnerships, strategic operations and international growth.

  • One of our "It's funny we met on Hinge" stories made it to the news.

  • Corinna Falusi, founder of creative collective, Birthday, speaks with LBB about the story so far, working with people at the heart of brands, and operating with optimism at its core.

  • This campaign for Mercy for Animals launched during Climate Week in New York.

  • The Drum: Ad of the day. Where Hinge ends, we begin – Our latest campaign for Hinge launches in Europe

  • An honest campaign for a generation losing faith in Dating Apps